# About - About Us ### Chimera is a Growth Infrastructure firm for US businesses scaling from $5M to $50M. Most companies at this stage juggle five vendors who each own a slice of growth and blame each other when revenue stalls. We replace them with one team that owns the entire funnel: site, traffic, conversion, retention. One contract. One accountable partner. One number that matters your revenue. ![](https://thechimeramarketing.com/wp-content/uploads/elementor/thumbs/About-us-Page-Boss-Image-rdufv649w1am0low5qzycso41xbccihosmmpcsw9zo.png) [Let's Connect](https://www.linkedin.com/in/sadoon-javaid/) CEO & Founder I’m Sadoon Javaid, an entrepreneur and digital marketing strategist driven by resilience and a deep belief that every business deserves access to expert guidance regardless of its size. My journey has been built on learning through action: I launched ventures that failed, others that grew, and every setback taught me invaluable lessons about innovation, leadership, and grit. I never had the luxury of shortcuts no investors, no safety nets, just persistence and a willingness to try again. Those experiences shaped my philosophy: most businesses don’t fail because the founders lack passion; they fail because they lack support, strategic direction, and affordable access to the right resources. When I entered the marketing world, I saw a problem small businesses were forced to choose between expensive agencies that overcharge and underdeliver, or low-cost help that lacked experience and accountability. Then, I built my digital marketing company to change that. Today, I help businesses grow using data-driven strategy, optimized funnels, [paid media](https://thechimeramarketing.com/paid-marketing-campaigns/), and efficient execution that respects their budget, not drains it. We focus on what truly matters: results, clarity, and long-term growth. We believe marketing should be a smart system, not a gamble every dollar should have a purpose, and every campaign should lead to measurable progress. We champion transparency, collaboration, and accessibility because growth should not be reserved for those with deep pockets. It should be available to every founder willing to work for it. [Let's Connect](https://www.linkedin.com/in/sadoon-javaid/) Enterprise Strategic Growth Partner Ciaran Foley is an internet entrepreneur, CxO, and product strategist with 25+ years of leading AI-native platforms, web applications, and high-stakes go-to-market execution. He specializes in translating frontier capabilities—agentic systems, multimodal models, privacy-preserving architectures, and tokenized economies—into defensible products and venture-scalable businesses.Ciaran began his career building one of the first internet marketing and application development firms, XIT Group Creative, Inc., serving 400+ clients, including Disney, Kodak, Raytheon, and earning AT&T Top 5 Partner recognition.Since then, he has co-founded and led multiple companies, including Immersive Entertainment (AI/VR-driven experiences, backed by leading angel groups, with a 30-person global team and 20,000+ users) and Petabl (a pet-focused social commerce platform).Throughout his career, Ciaran has served as a fractional CxO, strategist, sales leader, and board member for organizations spanning cybersecurity, SaaS, emergency preparedness, and human resources operations, including Orange County nonprofit Kherut (focused on reskilling sex-trafficked women). He is recognized for repositioning businesses from point solutions to core infrastructure platforms, securing investment from leading angel investors, and building multimillion-dollar growth pipelines across multiple sectors.He holds a B.S. in Information & Computer Science from the University of California, Irvine, where he focused on machine learning, search algorithms, TCP/IP, and compiler design under early internet pioneers. A two-time Ernst & Young Entrepreneur of the Year nominee and recipient of Tech Coast Angels’ “Angels Wings” Award, Ciaran brings a critical blend of deep technical literacy, long-cycle strategic judgment, and hands-on operating experience to clients looking to scale their business. [Let's Connect](https://www.linkedin.com/in/ciaran/) ![growth-partner](https://thechimeramarketing.com/wp-content/uploads/elementor/thumbs/growth-partner-ronx20l7ftle8ku2zuaxu98so5xz72za68rua0ipoc.png) [Let's Connect](https://www.linkedin.com/in/ciaran/) ![kathyrine](https://thechimeramarketing.com/wp-content/uploads/2026/10/kathyrine-150x150.png) [Let's Connect](https://www.linkedin.com/in/kathankin/) Head of Growth and Strategic Partnerships Kathyrine Winship Hankin is experienced in creative strategy and communication through her time in creative, entrepreneurial roles and as an MBA Candidate at University of California, Irvine’s Paul Merage School of Business. Instead of looking at large problems as intimidating, she looks at them as exciting. She received her Bachelor of Arts in Screenwriting at Loyola Marymount University’s School of Film and Television after transferring from North Carolina State University as an English major. Her undergraduate degree provided an education emphasizing exceptional written communication skills, storytelling, and voice. Through her MBA, her immersions in Healthcare and Digital Transformation have honed her skillsets in the use and application of LLM worktools (Namely: Claude, Gemini, and ChatGPT) in professional settings, communication and strategy, and interfacing with healthcare verticals. Her photography and videography business spanned from North Carolina to California for almost five years. She serviced clients seeking their portraits, engagements, and weddings to be captured professionally. Kathyrine also fostered skills in consultative partnerships through her time working in employee benefits. Kathyrine’s role is to connect with companies and provide a game plan for continuous growth through lasting partnerships. She is particularly passionate about the MedTech and Beauty verticals as a result of her Healthcare immersion and exposure to the beauty industry as a photographer and videographer. She firmly believes diagnosing and resolving growth pain points, in an era where rapidly evolving technology consistently pushes the goal post forward for companies, is crucial for them to avoid stagnation and potentially survive. She and The Chimera Marketing are excited to work with future clients. She is an accomplished pianist and can be found at a cafe or with friends and family when not working. [Let's Connect](https://www.linkedin.com/in/kathankin/) ## How We Work: Painless, Proven, Pixel-Perfect ### Research & Strategy In this phase, we dive deep into understanding your business, target audience & project goals. Through research & strategic planning, we create a clear roadmap to guide the entire design process. Step 1 ### Concept & Ideation Here, we brainstorm and develop creative concepts that align with our clients vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design, functionality, performance & the ROI. Step 2 ### Feedback & Refinement Collaboration is key. We review the design first with our clients, gather feedback, and refine the work to align with their expectations and goals. This ensures the design reflects their vision. Step 3 ### Testing & Optimization We conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design metrics works seamlessly across devices and meets user experience standards. Step 4 ### Launch & Delivery Once everything is finalized, the project is launched and delivered to our clients. We also provide guidance and support for ongoing maintenance to ensure long-term success. Step 5 ### Research & Strategy In this phase, we dive deep into understanding your business, target audience & project goals. Through research & strategic planning, we create a clear roadmap to guide the entire design process. Step 1 ### Concept & Ideation Here, we brainstorm and develop creative concepts that align with our clients vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design, functionality, performance & the ROI. Step 2 ### Feedback & Refinement Collaboration is key. We review the design first with our clients, gather feedback, and refine the work to align with their expectations and goals. This ensures the design reflects their vision. Step 3 ### Testing & Optimization We conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design metrics works seamlessly across devices and meets user experience standards. Step 4 ### Launch & Delivery Once everything is finalized, the project is launched and delivered to our clients. We also provide guidance and support for ongoing maintenance to ensure long-term success. Step 5